Lizzy Porter is a fine artist working out of Santa Monica, CA, whose resin artwork encourages people to feel connected to nature.

Intentional, experimental, and peaceful are a few words we kept in mind throughout the design process. Her logo system embodies the movement of resin, giving a feeling of ever-changing, fluid motion. You may notice the droplet detail on the letter "r", a nod to the liquid medium used.

The coolest part? We made "l.porter" into a brand iron that she presses into the side of each piece that she makes. We also developed a stamp that Lizzy imprints onto scraps of resin to create a business card that people will surely not forget.

✷ BRAND IDENTITY

✷ DESIGN COLLATERAL